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Plan Smarter, Activate Faster

Achievement

Run all your campaigns in one place

Across display, video, CTV, audio, mobile, and DOOH. With Campaign Planner powered by Adform IQ, you can forecast, design, and launch in a single workflow. It’s automation when you want it, and customization when you need it.

Achievement

Optimize with Adform IQ

Your campaigns don’t stop improving once they’re live. Adform IQ adapts in real time, adjusting targeting, pacing, and creative delivery. The result? Less waste and stronger results across every channel.

Achievement

True Omnichannel, One Platform

No silos. No duplication. No missed opportunities. Adform’s omnichannel DSP gives you one workflow, one performance view, and one place to stay in control. Seamless campaigns, connected storytelling, and measurable results - every time.

   

   

Scaled premium global inventory to reach audiences wherever they are

Display for reach and efficiency. Video & CTV for immersive storytelling.

Mobile for precision on the go. Audio for engaging listeners

DOOH with a dynamic, map-based planner

Advanced DOOH Planning

Adform is the first global DSP to launch a channel-specific DOOH workflow.
With a dynamic, map-based interface, you can explore and activate screens by city, venue, or exact location.

Smarter targeting, more impact - and all fully integrated into Adform FLOW.

Feature

ID Fusion: Built for the Multi-ID World

Most platforms support a handful of IDs. Adform supports 45+.

ID Fusion brings them together into one framework for broader reach and unified frequency control. Adform's Campaign Planner is the backbone of smarter targeting and addressability in a cookieless world.

Discover ID Fusion

   

   

Adform’s Campaign Planner makes programmatic planning smarter, faster, easier.

Clients tell us it simplifies complex setups, drives real efficiency, and unlocks smarter strategic choices.

As Vodafone’s Izzy Morris puts it, it’s helping teams reach the right people on the right devices while keeping media spend fully on track.

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Let's make a difference together

Find new combinations that give you a competitive advantage with the most powerful and safe media buying platform.

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