Data Management Platform
Transform your data into your greatest asset
Audience and behavioral data are the currency of the future. Maximizing the value of your inventory requires a strategic overview and the ability to collect, control and understand your data. Adform Audience Base is our enterprise level Data Management Platform (DMP) built to help coordinate and utilize your fragmented buckets of disconnected data. With Audience Base you can confidently capture, categorize, combine and convert data for real-time decision making and monetization. This translates into direct top and bottom line growth that allows you to appropriately price inventory or drive new revenue through our data marketplace.
Core Features
Data Collection and Segmentation
Import and segment data from a multitude of sources creating rich and actionable data sets for your campaigns.
Cross-Device
Take the guesswork out of cross-device campaigns by creating a single, seamless, audience profile.
Global Data Marketplace
Access the best and most valuable audience segments from premium branded sources globally.
Industry Leading Data Security
First ISO/IEC27001 full stack ad tech platform.
Audience Composition and Discovery
Create new audiences by leveraging powerful lookalike and overlap analysis tools.
Real-Time Data
Deliver and activate your data in real-time.
Highlighted Partners
Other Products
Publisher Ad Server
The most intelligent publisher ad server on the market.
Supply Side Platform
Share your inventory with the world.