What’s needed is a unique solution to a unique problem. So, as point solutions become an exponential risk, this session will explore:
• Identity at the core – why does it need to be built into the fabric of how the adtech stack works?
• What is holistic ID management and where can you find it?
• How can marketers navigate the fragmented IDs of the future?

Presented by:

Elena Turtureanu
VP, Legal and Privacy Compliance

Elena Turtureanu is VP, Legal and Privacy Compliance at Adform A/S. Elena advises on data privacy and protection, information security as well as the data governance and compliance programs. Elena has over 10 years expertise in ad tech, during which she served as senior counsel at SAP responsible for the development of the privacy and legal framework for the SAP Exchange Media division and General Counsel at Smaato, leading and managing group's legal, privacy and compliance operations.

Jochen Schlosser
Chief Technology Officer

Dr. Jochen Schlosser is Adform’s Chief Technology Officer. In this role, he is responsible for the company’s strategic vision and and the resulting product + technology direction. For more than ten years, Jochen has been a driving force for data-driven businesses and innovations across various industries such as Pharma, Finance, and Marketing. Before joining Adform, Jochen was a Member of the Executive Board at uniquedigital (SYZYGY Group).

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