Creative Preview: Land Rover Floating Ad

  • Ad Format: Float
  • Devices: Cross-Device
  • Vertical: Automotive
  • Country: Italy
  • Channel: Direct

Summary

This ad uses a skin takeover format to showcase a car in a visually striking and seamless way. 

The creative highlights both the car’s exterior design elements and interior features, such as its control panel, navigation system, and other key functions. The layout is clean and immersive, keeping the focus squarely on the vehicle’s strengths.

What makes it engaging is the elegant use of visuals and smooth presentation that bring the car’s details to life. Rather than overwhelming the viewer, the ad frames the content beautifully, creating a premium and polished experience that highlights the car’s quality and innovation.

More Inspiration:

Takeover Ad - Cupra

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Floating Ad - BMW

Car Configurator Ad - Mercedes Benz

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