Why does Wolt, the leading local commerce service, trust Adform as their go-to ad tech partner? It's simple, we offer the perfect blend of local support and global expertise. Our close relationship with Wolt ensures that their needs are not just met but exceeded every step of the way. Plus, with us, they gain access to an extensive network of local publishers, made available through our direct integration with Magnite, giving their campaigns unparalleled reach and relevance. The icing on the cake, however, is our omnichannel approach, which simplifies campaign management, enabling Wolt to handle everything from a single, user-friendly platform.

In the competitive local commerce market, Wolt needs to ensure every advertising dollar yields tangible results. Moreover, their hyperlocal targeting strategy posed a unique challenge—ensuring that ads were not just relevant overall, but tailored to each specific delivery area within Germany’s cities. This demand for precision adds another layer of complexity to their campaigns.

With Adform, you can be as omnichannel as your audience. By leveraging our CTV Inventory partners, Wolt expanded their reach to engage with their audience in new and impactful ways. Through accessing premium publishers via the Magnite SSP, such as LG, Exaring AG, Funke, Samsung TV Plus, and Rakuten, Wolt ensured their ads reached the right viewers at the right time.

We also facilitated separated geo-targeted deals tailored specifically to the main cities of Germany, enhancing the relevance and effectiveness of Wolt’s campaigns. With our managed service and in-house team, Wolt benefited from a consistent approach, harnessing programmatic capabilities to optimize their advertising efforts.