Hi, I’m Maja, a Platform Solutions Consultant at Adform. I studied at the Warsaw School of Economics, where I earned my masters degree in e-business. Even as a student, I was drawn to programmatic advertising and chose to use that as the focus of my thesis.

My early professional experience started out working for a small e-commerce start-up testing new technology. I eventually moved to a large, well-known media agency in Poland where I was responsible for planning and running programmatic campaigns for their biggest brands.

In my free time, a good crime book from the library and a cappuccino can easily satisfy me, especially when I can enjoy the Italian sun at the same time.

It’s funny, actually! I was working for a media agency and using the Adform DSP to run programmatic campaigns. Just like every user of pretty much any tool, I’d had my own ideas of what could work differently on the platform. During one of our media parties, I spoke with an Adform VP, but I had no idea who he was. I complained to him about some of the functionalities in Adform’s platform and told him what I thought could be improved. One year later, he hired me, but imagine how shocked I was when I walked in for that job interview!

In Adform’s Warsaw office, I am a part of the Platform Solutions team taking care of agencies & advertisers in the CEE region. I spend most of my time as a consultant working with data and programmatic strategies as well as creative solutions. By providing platform training and explaining all the functionalities, I am able to help my clients use Adform products to achieve better business results.

I had the pleasure of seeing the new platform at an early stage in development, and I was able to share my feedback with the product team at that time. Later, when Adform FLOW was in the BETA version, I was able to present a demo to some of my clients. Their feedback from seeing the product during the development process and testing new functionalities was a critical part of the launch of Adform FLOW in its current version.

You know what? It’s simply the best! I can learn a lot each day, and there is never a single day that is boring. I enjoy having challenges and get satisfaction from solving them. Hopefully, my clients are content too! I can always count on my team members both professionally and personally. They are always there for me and ready to brighten up my day. I have a beautiful view from my window in the office, but when I am tired after a full day, it’s OK to go home. What could be better?