When Google announced the deprecation of third-party cookies, Advertisers faced the risk of serious disruption with their campaigns and loss of key features such as frequency capping and optimization. Adform's ID Fusion solution advocates the use of first-party IDs as the main scalable alternative to third-party cookies.

Discover how American Express Nordics were able to effectively frequency cap and increase reach through being able to correctly identify users on Safari. 

Download the Case Study by filling in the form below:



Don't miss out on the latest news from Adform