In this webinar, we take a look at how Dynamic Creative Optimization (DCO) can address and solve common strategic marketing problems.
DCO gives clients the ability to create multiple variants of an ad in a way that is simple and cost-efficient. This, in turn, empowers advertisers by allowing them to create better storytelling experiences and deliver ads that are highly relevant to users. In this webinar, we’ll be systematically examining common problems that clients from different verticals face in their campaign and digital marketing strategy, and we’ll then demonstrate how these problems can be solved through harnessing Dynamic Creative Optimization.
Presented by:
David Hillier
Head of Product Marketing
David has previously worked in television, on the publisher side, and also helmed a startup. He now leads Adform's product marketing team, evangelizing Adform's range of market-leading products. A passionate enthusiast of anything creative, David often likes to bring in external influences to subvert the nature of what is creatively possible.
Karolis Strumskis
Product Director
Karolis has been working in the technology field for more than 10 years and joined Adform in 2014. He is very passionate about creating products that help to simplify and automate businesses. Karolis merges his strong technical background with his digital business experience and startup mentality, making the development of advertising solutions a very rewarding experience for both him and the users.