What goes into creating an entirely new user experience?  How does a design and innovation team re-architect an entire platform to migrate from a technology-first mindset to a user-centric product mindset?  Join Erlingur Jonsson, Adform's Senior Director, Head of UX and Michal Popelář, Adform's Senior Technical Product Director as they explain our path to building a superior user experience for Adform FLOW and how that translates into significant value for Adform's clients.

To learn more, download our white paper 'What Does Your Advertising Software Need to Do for You? A UX Checklist'