Adform Named a Leader for the Third Year in a Row in the 2020 Gartner Magic Quadrant for Ad Tech

Further recognition of Adform's commitment to delivering Effortless Modern Marketing

For the past three years, Adform has focused on completely revisiting and re-imagining every assumption made about the role of advertising technology as an enabler for the modern marketer. In an industry that often suffers from unnecessary and excessive complexity, we wanted to set fresh expectations around partnership and control.

In what we see as recognition of our commitment to delivering on this vision we are delighted to share that Adform has once again been recognized as a Leader in this year’s 2020 Gartner Magic Quadrant for Ad Tech. We believe, this report highlights the most mature incarnation of the Adform platform before the introduction of Adform FLOW, which we introduced to the world at the end of September, 2020.

For those making a buying decision, we encourage you to leverage Gartner’s guidance and analysis of the industry landscape as a starting point. With the introduction of Adform FLOW, members of our team are available to highlight what has changed with the introduction of the next generation of our platform and how this enables our unique platform-driven approach to delivering a superior advertising experience.

Get Your Complimentary Copy of the 2020 Gartner Magic Quadrant for Ad Tech

Gartner, Magic Quadrant for Ad Tech, Andrew Frank, Lizzy Foo Kune, Eric Schmitt, 21 September 2020

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Adform.

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