The AdPages is a new way for advertisers to distribute print catalogues and publications through interactive online banners by adding a PDF catalogue to any standard banner. As it is just a PDF, which is updateable, it is easy to change the content during a live campaign. AdPages features a "Click to read in Full Screen" option and can be used on any standard banner where you can combine a teaser, like an automatically expanding overlay, to grab a user’s attention. The ad could be a three-second expandable panel, with the catalogue and its pages turning and flicking, or a pop out and back. When it is combined with data capture, the user, for example, can sign up for a newsletter or find a link to an e-shop or website. This is an effective and quick way to convert a PDF into an interactive ad and since the whole catalogue is integrated in the ad you will get high interactions and engagement rates.