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comScore validated Campaign Essentials (vCE) is an integrated solution for complete campaign delivery validation and in-flight optimization. vCE provides an unduplicated accounting of impressions delivered across a variety of dimensions.
The Adform post-conversion integration retrieves the lead status information from your CRM system and updates your campaign reports within Adform. This means that all of your reports will provide real-time data on the number of campaign leads that have actually converted to sales.
Through Adform's integration with Adobe Omniture, you can opt for automatic tagging, which enables the campaign data to be transferred to your Omniture system. You will gain deeper insights into performance and make better decisions in regards with media placements, creative performance and on-site conversion.
AdPulse displays eight performance KPIs for all current campaigns, as well as 30-day trends, on any external screen throughout your office. Your team does not need to proactively retrieve campaign performance results, they just need to look at the screens. There is no better way to offer visibility, build momentum and create responsibility than with AdPulse.
Adform integrates with Alchemy, a leading Facebook advertising management tool, known for its simple and intuitive interface. Thanks to the Alchemy-Adform integration, you will get accurate, post-attributed and de-duplicated revenue and conversion data for all your campaigns using Adform’s tracking and reporting tools.
The Campaign Search app makes it easy to do a global search across your master account. Simply enter the name of the banner or tag name, and Adform will search across your master account to retrieve it.
Adform DCO is a feature every advertiser can use to increase advertisement ROI and reduce creative material production costs. Adform offers you a great opportunity to use dynamic XML feeds, which provide product information used in the ads.
Marin offers a complete revenue acquisition management platform, which incorporates the necessary workflow, analytics and optimisation tools to save time, make better decisions, and improve financial results. The integration with Adform’s end-to-end technology stack will give you accurate, post-attributed and de-duplicated revenue and conversion data.
The QR Code App enables you to create QR codes quickly and easily, as well as track results from within Adform. The app creates a unique QR code for each outdoor placement, where Adform automatically tracks and reports the number of clicks received from each of those placements.
Adform’s Raw Data Export captures all transaction data gathered by Adform and places it into TSV (tab separated values) files on the Amazon cloud (S3). You can retrieve this data at your convenience and import it into your BI tool in order to perform in-depth analysis.
Sticky® will assemble a panel of consumers who are very much like the prospects you wish to target in order to test your ad placement options. Leveraging the built-in cameras on the users’ computers, Sticky Eyetracking measures where panelists look and for how long, providing you with hard data on the best ad placement for your brand campaign.
Our technology partner recognises when your TV ads (or those of your competitors) are shown and automatically triggers the Adform DSP to execute your companion online campaign. Now, you can target users on both screens for a bigger and more effective impact.